To be recognized as a center of excellence in management, transforming students into thought leaders and innovators for a progressive and sustainable society.
To contribute to nation-building by training young talents to meet industry standards of professional competence through an industry-aligned curriculum and by nurturing entrepreneurial orientation among students.
To empower students to transform into management professionals of global competence with state-of-the-art knowledge, skills, and ethical values through an experiential and transformative learning process.
To facilitate an inclusive and diverse academic environment in which students, researchers, and faculty can pursue excellence while adhering to the highest standards of ethics and sustainability, and commitment to society.
To positively influence the body of knowledge in management and business practices in the country through continuous research and innovation.